We’ve tested many of the shoes below, and the others we’re in the process of testing—that means getting feedback from over 300 wear testers as well as analyzing the shoes in our lab. For each shoe, we give you a general overview of what’s new and notable, and we link to full reviews where possible. To choose them, we surveyed what’s new in Nike’s lineup, talked with brand reps, and used our own experience to parse out what kicks are most important to know about. The picks below represent the flagship running shoes from the company (mainly the Zoom series, including the Next% and Zoom Fly 3, which incorporate top-shelf innovations like Zoom Air units and ZoomX foam) and also shoes that suit different types of runners, such as stability and trail shoes. Considering that many of its models are also highly versatile, investing in a pair of Nikes often means getting shoes that can handle nearly any run you decide to take. Find the right pair for you below.
Bringing fantastic energy return with a high level of cushioning, the Nike Zoom Fly is a responsive lightweight running shoe for the neutral runner seeking a unique experience. Social media has done its part for Bullos. The Daily Guardian, a tabloid newspaper in the Philippines, on Wednesday tweeted photos of the athlete at a shoe store in local mall SM City, trying on some brand new shoes. The newspaper’s analysis found that a runner wearing the Zoom Vaporfly 4% or ZoomX Vaporfly Next% ran 4 to 5 per cent faster than a runner wearing an average shoe, and 2 to 3 per cent faster than runners in the next-fastest popular shoe.
Cohen also noted that there were simply more players in the lifestyle sneaker game once 2014 rolled around. Fashion sites like Highsnobiety point out that the rise of Adidas suppressed whatever momentum Nike — and Jordan Brand in particular — had going for it. How much Nikes cost depends entirely on the type of shoe. A pair of men’s or women’s Nike shoes can cost anywhere from around $60 to over $200. Typically, though, the range falls around $90 to $110. Again, this is dependent on the shoe. Whether the shoes violate rules from track’s governing body, World Athletics , depends on how one interprets this sentence from its rulebook: Shoes must not be constructed so as to give athletes any unfair assistance or advantage.” It does not specify what such an advantage might be.
What’s responsible for these boosts to performance? Their design includes a plate of carbon fiber in the middle of the shoe, and midsole foam which research suggests also plays a role. And even if you’re not an elite runner like Kipchoge, the Times’ research still indicates that these shoes can make you faster; the effect is on runners across the board. Besides race times and the names of shoes, we also have data on runners’ gender and approximate age. For some of the more serious runners, we have detailed information about their training volume in the months leading up to a race. We also know about the weather on race day.
Early successes helped the company (which changed its name to Nike in 1978) establish itself among runners. In 1972, Knight and Bowerman released the Cortez, one of Nike’s most iconic shoes. Designed to be lighter and more water resistant than other sneakers, the Cortez gained a following for its full-length cushioned EVA midsole, a new feature that gave runners unprecedented comfort and shock absorption. Designed to meet the needs of world class marathoners, the Zoom Vaporfly 4% is a lightweight road racing flat that delivers Nike’s greatest energy return to date.